Brandy M. Hall
Brandy M. Hall
Founder, Chief Executive Officer | Shades of Green Permaculture
An accomplished business leader and landscaper with nearly two decades of professional experience, Brandy M. Hall was elected mayor of Pine Lake, Georgia, in 2024. Among her numerous responsibilities as the city’s chief executive officer, she develops budgets and financial plans, oversees the marketing and online education departments, manages administrative and HR departments and the city manager, meets and deals with other elected officials, and advocates for policies at the state and federal levels, and steers the city’s strategic vision.
Attributing her success to always being a “hands in the dirt” person, Ms. Hall grew up on a farm, where she was involved in seed collecting and various other tasks. Over the years, she saw firsthand her stepfather and mother develop severe reactions from exposure to different chemicals in the environment—leading to body swelling and hospitalizations. Subsequently, while an undergraduate at the University of Florida, she decided to take a year off to travel to Central America, where she was introduced to permaculture and the way people there were living off their land—capturing water, using resources at hand, and investing heavily in the community. It was this experience that inspired her to pursue this field as a career.
A stone mason for Lithic Construction and a teacher and farmer at Belle Mead School for several years, Ms. Hall founded the first iteration of Shades of Green Permaculture, a regenerative landscape design-and-build company geared toward creating a healthier world, in 2004. She then attained a general contractor’s license and pivoted to more whole systems design through the company in 2008. Wielding expertise in landscape construction, integrated farming systems, ecology, rainwater management, and green infrastructure, she’s grown her business to more than 20 employees and has helped over 1,000 clients. When she moved to Pink Lake, Georgia, she joined the city council, driven by her passion for the small, close-knit community.
Looking ahead to the future, Ms. Hall has plans to write a book about approachable home-scale permaculture. She’s also planning to expand her landscaping operations and scale Shades of Green Permaculture’s ecological lawn care and horticultural services.
Press Release
Brandy M. Hall has been Inducted into the Prestigious Marquis Who’s Who Biographical Registry
Brandy M. Hall is the founder and chief executive officer of Shades of Green Permaculture
AVONDALE ESTATES, GA, November 25, 2024, Brandy M. Hall has been selected for inclusion in Marquis Who’s Who. As in all Marquis Who’s Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.
Ms. Hall is a distinguished leader in the field of permaculture and landscaping, having dedicated more than 15 years to her role as founder and chief executive officer of Shades of Green Permaculture. Her expertise in this domain is widely recognized, and she has been instrumental in setting the strategic direction and vision for the company. Her responsibilities include collaborating with her chief operating officer on financial planning, overseeing marketing and online education and managing administrative and human resources departments. Hall has created a regenerative, values-driven landscape company that’s not only profitable, but also provides meaningful livelihoods and protects the planet. By applying permaculture principles, she has shown that sustainable practices can be economically viable. In addition to this role, she also serves as the mayor of Pine Lake, Georgia, where she steers the city’s strategic vision and engages with elected officials to advocate for policies at various governmental levels.
Ms. Hall’s career is marked by significant milestones, including her tenure as a city council member in Pine Lake from 2016 to 2023. During this period, she contributed her professional expertise to the community she cherished for its small, agile size. Her commitment to environmental advocacy was further demonstrated through her roles with the Dogwood Alliance, where she served as vice chair of the board of directors from 2018 to 2019 and as a board member from 2016 to 2018. Prior to these positions, she honed her skills as a teacher and farmer at Belle Meade School from 2005 to 2008 and as a stone mason with Lithic Construction from 2006 to 2007.
Ms. Hall’s academic journey began with a bachelor’s degree in English from the University of Florida in 2004, followed by a Master of Arts from Naropa University in 2010. She also holds several certifications that underscore her commitment to sustainable practices, including a B Corp Certification, a certification from Small Giants Leadership Academy, a Women-Owned Businesses Certification and a SITES AP from the U.S. Green Building Council.
Ms. Hall’s dedication to permaculture was sparked by her early life experiences on a farm and exposure to the environmental challenges her family faced. Traveling to Central America during her undergraduate studies furthered her interest by introducing her to sustainable living practices. This passion led to the founding of Shades of Green Permaculture in Atlanta, where she aims to integrate built environments with functional ecosystems.
In recognition of her contributions, Ms. Hall has received numerous accolades, such as the Best For the World Awards for three consecutive years and recognition as a Real Impact Leader. She was also awarded a grant for installing a rainwater harvesting system with a philanthropic organization in Atlanta.
Outside of her professional endeavors, Ms. Hall enjoys spending time with her family, which includes one daughter. She is currently working on expanding her company’s ecological lawn care services and plans to author a book in the upcoming years on approachable home-scale permaculture.
